Dr. Zuraini started her teaching career in 2001-2002 when she joined the e-PJJ program at Universiti Technologi MARA (UiTM) as a part-time lecturer and 2002 she joins Unisel as a fulltime lecturer. She was the leading team member to develop the Bachelor Degree program in Marketing and became the head of the Marketing program in 2003. She was later appointed as a Deputy Dean (Postgraduate and Research) August 2017 – August 2019. Dr. Zuraini’s academic areas of expertise are Marketing, Consumer Behaviour, Services Marketing, and Retail Management. She teaches Marketing Management for MBA and Services Marketing for Undergraduate program. Her PhD in Management which focused on Retailing and Consumer Behaviour was completed in 2017.
Year 2017 : Ph.D. (Management) Universiti Teknologi MARA, Shah Alam
Year 1998 : Master of Business Admin. (MBA) University of St. Francis Fort Wayne IN. U.S.A
Year 1995 : B. Sc. (Marketing) Tri-State University, Angola, IN. U.S.A